About Us
Who we are / What we do
Welcome to By The Waters African Trade. We are an international voice and social link, connecting some of the best South African wine producers with distributors locally and worldwide.
Our main goals and objectives are to gain a global presence and to develop strategic partnerships, harnessing South African wine production valued at 600 million US dollars in annual international trade.
As part of our goals and commitment to our wine farm partners, we showcase South African wineries and their products in Europe, generating brand awareness and sales.
In 2023, our dedicated 'By The Waters African Trade' team in Europe achieved a significant milestone by successfully submitting tenders to distributors in Spain, Sweden, and Finland. Generating valuable leads and relationships with distributors and South African producers.
Reach out to one of our team members today and join our exciting membership. Our partnership opens the door to thrilling possibilities!
Mission
As part of our business expansion, we have opened an office in Europe. Our outstanding South African wineries are already gaining renown, and we are establishing meaningful connections with distributors, sommeliers, and local stores.
Our ambition and goals include actively marketing ourselves in key regions such as the United States, China, Japan, the UK, Germany, the Netherlands, Sweden, Belgium, Portugal, Spain, and Italy, showcasing world-class wineries from South Africa